At bl77, we take the privacy of every Filipino member seriously. This Privacy Policy explains what personal information we collect when you use our platform, how we use it, who we may share it with, and what rights you have over your own data. By registering an account or continuing to use bl77, you agree to the practices described here. If you have questions, our FAQ page is a good starting point.
When you register for a bl77 account, we collect the details you submit — including your full name, date of birth, email address, mobile number, and payment information. This information is necessary to create and manage your account, verify your identity, and process deposits and withdrawals inPhilippine pesos. We may also ask for additional verification documents if required by applicable regulations in the Philippines. All information you provide must be accurate and up to date, and you are responsible for keeping your account details current. Providing false or misleading information is a breach of our Terms and Conditions and may result in account suspension.
When you visit or use the bl77 platform, we automatically collect certain technical data about your device and browsing activity. This includes your IP address, browser type, operating system, pages visited, time spent on each page, and the links you click. We use this data to keep the platform running smoothly, to detect and prevent fraud, and to improve the overall experience for Filipino members. This information is collected through standard server logs and similar technologies and does not on its own identify you by name.
bl77 uses cookies and similar tracking technologies to remember your preferences, keep you logged in during a session, and understand how members navigate the platform. Essential cookies are required for the site to function and cannot be disabled. Optional cookies help us analyse usage patterns so we can make improvements. You can manage your cookie preferences through your browser settings at any time, though disabling certain cookies may affect how some features of the platform work. We do not use cookies to serve third-party advertising.
If you contact us through the support channels listed on our FAQ page, we will retain a record of that communication, including any information you choose to share. This helps us resolve your query accurately and follow up if needed. We may also send you service-related messages about your account, such as transaction confirmations, security alerts, and updates to our policies. You will not receive unsolicited promotional messages unless you have opted in to receive them, and you can opt out at any time by updating your account preferences.
We use your registration details to create and maintain your account, verify your identity before processing withdrawals, and ensure that only you can access your account. Age verification is a legal requirement, and we take it seriously to protect minors from accessing gambling services in the Philippines.
Your payment information is used solely to process deposits and withdrawals in Philippine pesos. We work with trusted payment processors and do not store full card details on our own servers. Every transaction is logged for your records and for regulatory compliance purposes.
We analyse account activity and technical data to detect unusual patterns that may indicate fraud, money laundering, or other prohibited conduct. This monitoring is essential to protect all members and to comply with anti-money laundering obligations applicable in the Philippines. Accounts flagged for suspicious activity may be temporarily restricted pending investigation.
Aggregated and anonymised usage data helps us understand which features Filipino members find most useful, where navigation can be improved, and how to optimise the mobile experience. This analysis never identifies individual users and is used purely to make bl77 a better platform for everyone.
We also use your account data to support responsible gaming. If our systems detect patterns that may indicate problem gambling — such as rapidly increasing bet sizes or frequent large deposits — we may reach out to offer support resources or apply protective limits. You can review and adjust your own responsible gaming settings at any time by visiting the Responsible Gaming page. This use of your data is in your best interest and is a core part of how bl77 operates as a responsible platform in the Philippines.
bl77 does not sell your personal information to any third party. We share data only where it is strictly necessary to operate the platform, comply with legal obligations, or protect the safety of our members. The categories of recipients are limited and described below.
Trusted payment partners who handle deposits and withdrawals in Philippine pesos. They receive only the data needed to complete each transaction securely.
We may be required by law to share certain member data with Philippine regulatory bodies or law enforcement agencies. We comply with all valid legal requests.
Third-party vendors who help us operate the platform — such as identity verification services and IT infrastructure providers — under strict data processing agreements.
Some of our service providers may be located outside the Philippines. Where personal data is transferred internationally, we ensure that appropriate safeguards are in place to protect your information to a standard equivalent to Philippine data protection requirements. We do not transfer data to countries that do not provide adequate protection without first putting contractual safeguards in place. If you have concerns about international data transfers, you may contact us through the details provided on our FAQ page.
As a member based in the Philippines, you have a number of rights regarding the personal data we hold about you. We are committed to honouring these rights promptly and transparently. To exercise any of the rights listed below, please reach out to us through the contact details on our FAQ page.
You can request a copy of the personal data we hold about you at any time. We will provide this within a reasonable timeframe in a clear and readable format.
If any of your personal data is inaccurate or incomplete, you have the right to ask us to correct it. You can update basic details directly from your account settings.
You may request deletion of your personal data where we no longer have a legal basis to retain it. Note that some data must be kept for regulatory compliance even after account closure.
You can object to certain types of processing, such as direct marketing communications. We will stop that processing unless we have compelling legitimate grounds to continue.
Where technically feasible, you may request your data in a structured, machine-readable format so you can transfer it to another service provider of your choice.
In certain circumstances you can ask us to restrict how we process your data — for example, while a correction request is being reviewed — without requiring full deletion.
We retain personal data only for as long as necessary to fulfil the purposes described in this Privacy Policy or to comply with applicable legal and regulatory requirements in the Philippines. The table below gives a general guide to our retention periods.
| Data Type | Retention Period | Reason |
|---|---|---|
| Account registration details | Duration of account + 5 years | Regulatory and anti-money laundering compliance |
| Transaction records | 7 years from transaction date | Financial record-keeping obligations |
| Identity verification documents | Duration of account + 5 years | KYC and regulatory requirements |
| Support communications | 3 years from last contact | Dispute resolution and service improvement |
| Technical / log data | Up to 12 months | Security monitoring and fraud detection |
After the applicable retention period has passed, your data is securely deleted or anonymised so that it can no longer be linked back to you. If you close your account, we will begin the deletion process for data that is no longer required, while retaining records that we are legally obliged to keep. You may request confirmation of what data we still hold after account closure by contacting us through the FAQ page.
If you want to know more about how bl77 handles your personal data, or if you would like to exercise any of your data rights, our FAQ page is the best place to start. You can also log in to your account to review and update your personal details at any time.